Information asymmetry
I am in a position as a brand manager in an FMCG company. Most of my work includes market data analysis, communication, brand strategy...
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DISCOVER CREATIVE DEBRIS
Getting outside the box
Welcome to Creative Debris. My name is Kun Lu, a strategist, an artist and a creative thinker in the business world. When I was doing my MBA at the University of Otago, colleagues around me were impressed by my ability to visualise the business information into an infographic. Well, everybody can do that, but I do it in a snap. People always reckon creativity is tough to be touched on in the business world. That is wrong. We think creativity is a title or an ability. But in fact, it is a process. And you have to practice it to hold it.
In Creative Debris, I am going to show you how.
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